Ingredient Glossary

Acai Palm Fruit Oil

Acai palm fruit oil contains anthocyanin, which is known to increase hair growth. It is also rich in the following Omega-3 fatty acids: ALA, EPA, and DHA.

Almond Oil

Almond oil is extracted from the seeds of the almond tree (almond nuts). It contains high levels of proteins, omega-9 fatty acids, and vitamin E which improve the strength of your hair and provide natural shine.

Aloe Vera Leaf Juice

Aloe Vera juice (commonly called Aloe Vera) is a thick liquid made from the flesh of the aloe Vera plant. Aloe Vera is extremely effective in treating a variety of skin conditions, especially dry skin. Aloe Vera moisturizes the skin without greasy feel, so it`s great for anyone with an oily skin complexion. Aloe Vera is often used an aftershave treatment, because its healing properties treat small cuts caused by shaving.

Argan Oil

Argan oil is loaded with rich, nourishing properties and is best known for promoting hair growth and repairing damaged hair. Due to its high cost, it is often used by cosmetic companies only in high-end formulations. Argan oil is extracted from the fruit of the Moroccan argan tree (Argania spinosa) and is rich in antioxidants, Vitamin A and E. Argan oil also contains oleic and linoleic fatty acids, which make it especially beneficial for promoting healthy skin and hair.

Avocado Oil

Avocado oil contains palmitoleic acid, a type of fatty acid that is found naturally in human tissues just under the skin. Since avocado oil mimics this fat, the skin naturally absorbs it more-rapidly, leading to quicker moisturization. Like argan oil, avocado oil also contains high concentrations of oleic and linoleic fatty acids, as well as with other naturally-present nutrients and antioxidants such as vitamins A, D & E, which are used to treat dry skin conditions such as eczema.

Baobab Oil

Baobab oil is an exquisite oil which is cold pressed from the seeds of the African Baobab fruit tree. The Baobab tree is known as “The Tree of Life” and can live over 5,000 years. Baobab oil contains vitamins A, E, and F, as well as beneficial sterols. Baobab oil absorbs quickly and is designed to moisturize both skin and hair.


Beeswax is an all-natural wax produced by honey bees. It can be found in many cosmetics and is often used as a holding agent. Pure beeswax has not generally been shown to cause allergic reactions in people and is even edible. 100% pure beeswax is used in our premium beard balms and waxes.

Behentrimonium Chloride

Behentrimonium chloride is a quaternary ammonium salt used as a preservative, antistatic agent, defrizzer, emulsifier, and hair conditioning agent. It is primarily used in hair care products such as conditioner, dye, and mousse.

Caprylyl Glycol

Caprylyl glycol works as a humectant, which means it helps hydrate your skin, Humectants attract and retain moisture, while moisturizers help seal your skin’s surface so the moisture doesn’t evaporate.


Carbomer is the trade name for polyacrylic acid. It is used as a skin safe emulsifier, thickener, and binders.

Carrot Seed Oil

Carrot seed oil is extracted via steam distillation from the seeds of the Daucus Carota plant. This flowering plant, also known as Queen Anne’s lace, is known for its white blossoms and scented roots. It is packed with carotenoids and antioxidants and helps to reduce wrinkles, fine lines, and oxidative stress.

Citric Acid

Citric acid is known to exfoliate the skin and remove dead skin cells. Studies have shown that AHAs (alpha-hydroxy acids) protect the skin against DNA breakage that is caused by external aggressors in low concentrations, AHAs like citric acid are beneficial to the skin and fight the ill effects of reactive oxygen species, like inflammation and skin aging.

Cocoa Butter

Cocoa butter is a pale-yellow fat extracted from the cocoa bean. It is used to make chocolate, as well as some toiletries and pharmaceuticals. Cocoa butter is an excellent moisturizer used to treat or prevent dry, rough, and itchy skin.

Coconut Extract

Coconut extract and coconut oil are both derived from the coconut fruit, but from different parts. The oil is extracted from the kernel, while coconut extract is taken from the coconut meat. Coconut Extract offers many visible benefits for skin, but it all starts with its impact on the skin barrier.

Coconut Oil

Coconut oil is one of the most popular carrier oils for good reason. Coconut oil, derived from the fruit of the coconut tree, is a super-oil full of naturally present antioxidants and is an excellent antifungal, anti-inflammatory and antibacterial. It is exceptionally good for nourishing hair and skin. It is an excellent all-natural moisturizer and is often used to treat dry skin conditions.

Cetearyl Alcohol

Cetearyl alcohol is a moisturizer that helps moisture bond to the skin. It’s a fatty alcohol that also functions as an emulsifier to give products the correct texture. It can be used as an emollient, to keep items from separating, to control product thickness and runniness, as a coupling agent, and even to stabilize foams.

Cocamidopropyl Hydroxysultaine

Cocamidopropyl hydroxysultaine (CAHS) is a surfactant used in soaps, shampoos, and lotions. It acts as a foam booster, viscosity builder, and antistatic agent.


Cyclopentasiloxane is a silicon-based compound that functions as an emollient. It is colorless and odorless and is found in a vast array of beauty products from skincare to haircare.

Dead Sea Salt

Dead Sea salt is a mineral derived from the Dead Sea. Its salt is a mixture of 31%-35% magnesium chloride. The mineral is known for its many benefits, especially its skin hydrating properties.

Decyl Glucoside

Decyl glucoside is a mild, non-ionic surfactant (foaming agent) used in cosmetic products, including shampoo, shaving cream, and products for individuals with sensitive skin.


Dimethiconol is a type of silicone that is used in skincare and hair care products. It acts as a moisturizer, increasing hydration, coating the surface of skin and hair, and preventing evaporative water loss.

Disodium EDTA

Disodium EDTA (ethylenediaminetetraacetic acid) is a water-soluble acid that is a stabilizer with chelating properties. In skincare, it helps to prevent cosmetic formulations and other personal care products, such as lotions and creams, from deteriorating.


Ethylhexylglycerin is derived from glycerin and is commonly found in animal fat and vegetable oil. It is used as a preservative and skin conditioning agent in cosmetic products.

Flaxseed Extract

Flaxseed extract is packed with omega-3 fatty acids, lignans, and antioxidants. Omega-3 fatty acids keep skin hydrated, moist, and smooth, preventing drying and reducing the look of fine lines, wrinkles, and dullness. Antioxidants help protect the skin from environmental stressors. Flaxseed’s natural oils are known to help with oily skin and clogged pores.

Fragrance Oil

Fragrance oils are compounds diluted with a carrier like propylene glycol, vegetable oil, or mineral oil. Modern-day fragrance oils are phthalate-free and completely safe to use on skin. Fragrance oils are used in almost all soaps, cosmetics, and perfumes.


Glycerin, also known as Glycerol, is a naturally occurring alcohol compound. Glycerin is a moisturizer which acts like a sponge that pulls in water to the outer skin layer. It also slows the evaporation of water from your skin, which helps combat dryness.


Glyceryl Stearate is a lipid used as a surfactant and emulsifying agent in many cosmetics. It helps give cosmetic products their creamy smooth feel and also works to soften hair. Glyceryl Stearate forms a protective barrier on hair, which helps prevent moisture loss and fight against damaging free-radicals.

Glycerol Monostearate

Glycerol monostearate, also known as glycol stearate, is an organic molecule used as an emulsifier. Emulsifiers are used in cosmetic products as thickening agents and to give them their creamy texture.

Glyceryl Stearate

Glyceryl Stearate is used as a skin conditioning agent, emollient, and a surfactant in cosmetics and personal care products. It is also used to stabilize a product, decrease water evaporation, make the product freeze-resistant, and keep it from forming surface crusts.

Grape Seed Oil

Grape Seed oil is an all-natural oil extracted from grape seeds. The high amounts of omega chain fatty acids and Vitamin E contained in grapeseed oil, have made it a popular topical treatment for skin. Because it is mild, light, nourishing, and non-greasy, it’s well-suited to every skin type.

Guar Bean Extract

Guar bean extract, also known as guar gum, is an all-natural thickening agent used in shampoos, conditioners, and liquid soaps to increase viscosity and to allow solid particles to be suspended in the product.

Hydrolyzed Keratin Protein

Keratin increases the moisture content of the hair by restoring luster, body, and increasing manageability. Keratin is distinct from other proteins in that it is rich in cysteine giving it a unique strength and protective quality. Since Keratin is a primary constituent in skin and hair, it is one of the best nutrients for stimulating hair growth.

Jojoba Oil

Jojoba oil is produced inside the seed of the Jojoba plant. Jojoba oil is commonly used to treat acne, psoriasis, sunburn, and chapped skin. It’s also encourages hair regrowth. Because jojoba is an emollient, it soothes the skin and unclogs hair follicles. Jojoba oil is a common carrier oil used in making skin and hair products, because it is an extremely effective skin moisturizer.

Laureth-4 / Laureth-23

Laureth-4 and Laureth-23 are polyoxyethers of lauryl alcohol. They are a clear, colorless liquids. In cosmetics and personal care products, Laureth-4 and Laureth-23 are used in the formulation of a variety of bath, eye, facial, hair, cleansing, and sunscreen products. They are used to improve the texture and feel of products.

Mango Butter

Mango Butter is commonly used in higher-end cosmetics. Like shea butter, mango butter contains high levels of non-saponifiables, making it a highly effective emollient. Mango Butter is a great additive for products that target dry, damaged, and aging skin. Mango butter is also a great source of essential fatty acids, which act as an excellent lubricant for the skin without leaving a greasy feeling.

Marigold Flower Oil

Marigold flower oil, scientifically known as Calendula oil, is a natural oil extracted from marigold flowers. Calendula oil has antifungal, anti-inflammatory, and antibacterial properties that make it useful in healing wounds, soothing eczema, and relieving irritated skin. It is also a natural antiseptic. Calendula oil improves the overall quality and appearance of the skin.

Panthenol (Provitamin B5 or Dexpanthenol)

Provitamin B5 is a humectant and is a water-binding substance that both attracts and retains water. As a humectant, this provitamin stabilizes the skin’s barrier function, reducing the amount of water that is lost through the skin and evaporated into the air.

Passion Fruit Oil

Passion fruit oil is such an incredibly rich source of antioxidants as well as minerals, which supports healthy hair growth with the added benefit of giving hair that extra luster and shine when massaged into the scalp regularly. Passion fruit oil will also hydrate the scalp and help sort out dry and damaged hair.

Pentylene Glycol

Pentylene glycol is part of the 1,2-glycol family of ingredients. It is a clear, viscous liquid with no odor and a slightly sweet taste. It is a hydrophilic ingredient, which means that it binds well to water. It is used to emulsify and thicken cosmetic products.


Phenoxyethanol is a germicidal (antimicrobial) preservative used in cosmetic and personal care products. It’s a natural component of chicory and green tea.

Polyquaternium 37

Polyquaternium 37 is an ammonium salt that is used in hair care products as an anti-static agent, film former, and fixative.

Polysorbate 20

Polysorbate 20 is a gentle, oily, liquid cosmetic additive that functions as a nonionic surfactant and wetting agent that enhances the spreadability of liquids. for ensuring that essential oils and fragrance oils remain blended with the bases to which they are added.

Potassium Cocoate

Potassium cocoate is an all-natural liquid surfactant made from coconut oil and glycerin. It is used it to add bubbles to liquid soaps, shampoos, and scrubs.

Potassium Sorbate

Potassium sorbate is a preservative made from salt and is used in different types of packaged goods to prevent them from being spoiled by microorganisms, namely fungi (such as mold) and certain bacteria.


Propanediol (PDO) is a common moisturizing ingredient in cosmetics and personal care products such as lotions, cleansers, and other skin treatments. It is sometimes used as an alternative to propylene glycol.

Rice Bran Oil

Rice Bran Oil helps alleviate itching and discomfort caused by dandruff. It also makes hair stronger and softer, improves elasticity and flexibility, restores natural shine, and stimulates hair growth.

Shea Butter

Shea butter is extracted from the Shea nut and is filtered (refined) to remove any impurities, resulting in a creamy off-white color and a pure, ultra-high quality product. Due to its well-known moisturizing properties, shea butter is used in countless cosmetic products. Its high level of non-saponifiables make it one of the most popular ingredients in lotions, soaps, and other skin care products. Shea butter also contains anti-inflammatories and humectants, which make it useful in medicinal creams that treat various skin conditions.

Sodium Benzoate / Chloride

Sodium benzoate / chloride is the chemical name for salt. Sodium is an electrolyte that regulates the amount of water in your body.

Sorbitan Laurate

Sorbitan laurate is an ester of fatty acid lauric acid and portions of the sugar ingredient sorbitol. It works as a cleansing agent and emulsifier. It is also used to enhance the overall texture of skin care formulas.

Stearic Acid

Stearic acid is a saturated long-chain fatty acid that is present in humans, animals, and some plants. It is a common additive found in soaps, skin, and hair care products. It has properties that make it a natural cleansing agent, capable of helping remove excess sebum (oil), dirt and bacteria from skin, hair and other surfaces.

Sunflower Oil

Sunflower oil is pressed from the seeds of the Sunflower. Sunflower oil is commonly used in cosmetic formulations and as an emollient. Emollient properties help the skin retain its moisture. Vitamin E helps trap moisture inside skin cells, keeping skin hydrated for a longer period and sunflower seed oil is extremely high in Vitamin E. Sunflower seed oil is also an excellent source of beta-carotene, a fat-soluble compound that can be converted into Vitamin A. Beta-carotene’s antioxidant properties are beneficial for the overall appearance of your skin.

Tetrasodium Glutamate Diacetate

Tetrasodium glutamate diacetate is a vegetable-based chelating agent. Tetrasodium glutamate diacetate is often found in sunscreen, facial cleanser, shampoo, makeup, lotion, and other cosmetic products.

Vegetable Oil

Vegetable oil has both antibacterial and antifungal qualities. It helps calm infections, soothes and improves skin texture.

Vitamin A (Retinol)

A form of vitamin A, retinol or retinoic acid, is clinically proven to improve the appearance of aging skin, acne, and skin discoloration. Retinol helps promote cell turnover, improve the appearance of fine lines and wrinkles, skin discoloration, and blemishes.

Vitamin B5 (Calcium D-pantothenate)

Vitamin B5 is a water-soluble vitamin that helps produce energy by breaking down fats and carbohydrates. It strengthens and nourishes hair follicles and promotes overall healthy skin and hair.

Vitamin B7 (Biotin)

Vitamin B7, more commonly known as Biotin, is a water-soluble nutrient that is part of the B vitamin family. B vitamins are necessary for key metabolic processes, including hair growth. When your body has a Biotin deficiency, it can lead to thinning of the hair. Research has shown that using biotin-enriched hair products help thicken hair and stimulate healthier growth.

Vitamin C (Ascorbic Acid)

Vitamin C is a powerful antioxidant that helps protect against the oxidative stress caused by free radicals. Free radical damage can block growth and cause your hair to age. In addition, your body needs Vitamin C to create a protein known as collagen — an important part of hair structure. Vitamin C also helps your body absorb iron, a mineral necessary for hair growth.

Vitamin E (Alpha Tocopherol)

Vitamin E has been regularly used by the cosmetics industry since the 1950s when its powerful skin and hair benefits were first discovered. Dry, itchy skin is a clear signal of a lack of moisture, but it can also be a sign of vitamin E deficiency. When vitamin E is infused with oil it helps seal in moisture, provides shine, reduces breakage, and protects hair from damage. Vitamin E is one of the best things you can apply to your beard and the underlying skin.


You know what this is.

White Petrolatum (USP)

White Petrolatum, more commonly known as petroleum jelly, is an ingredient widely used in skin care lotions and cosmetics. It serves as a grooming aid by protecting skin, minimizing hair friction, and reducing moisture loss. Studies verified by The American Academy of Dermatology have shown that petrolatum is one of the best compounds for preventing moisture loss from skin and hair.